Spousonomics' Suggestion for Date Night

I recently came across a blog called Spousonomics all about "using economics to master love, marriage and dirty dishes". It's based on a book of the same name. In one of their posts the authors suggest not only regular date nights, but unique ones. These new experiences flood the brain with same chemicals that bring us back to the same feelings we had when we first fell in love. Encouraging these kinds of "active choices", ensure that our routine isn't irrationally impacting our actions. This is idea is what convinced my lovely wife and I to go to downtown Raleigh to the only outdoor skating rink in North Carolina last week. Just look how romantic this advertisement makes it look!

It was cold. It was inelegant. It was memorable. So get out and there and follow your heart (and your utility curve). My wife and I are heading out again tonight for a improv company Christmas party!